There is no single reliable price for every project. Use the factors below to turn your requirements into comparable written quotes.
The scope behind the price
Choose support for the channels your customers use and the content your team can sustain. Start with the work you need completed, who supplies content or access, and who will maintain the result.
- Channel strategy and content calendar
- Creative production and publishing
- Community handling and performance review
How providers charge
- Usually a monthly fee tied to channels, post volume and production.
- Video, photography, community replies and paid media may be extra.
- Set an approval process and check who owns creative assets.
Why quotes vary
A posting-only package differs sharply from content production and paid campaigns. The following details should be stated explicitly in the brief and each proposal:
- Number of channels and posts
- Video, photography or design production
- Paid promotion and community management
Published price context
Bark’s UK social media price guide gives an illustrative monthly range of £300–£800 for small and medium businesses. Production, advertising and community work affect the total.
Source: Bark social media price guide ↗. Checked 13 October 2026.
Costs to check separately
Ask whether setup, content, software licences, advertising spend, hosting, revisions, support and VAT are included. For ongoing services, compare the first 12 months as well as the monthly fee.
Before accepting a quote
- Who supplies the photos and approvals?
- Are ad spend and community replies included?
- How will business outcomes be assessed?
Ask for a sample monthly workflow and clarify who signs off posts.
See the quote area ↗